St. Louis, Missouri-based Schnuck Markets Inc. is launching its free “Good For You” program, open to all Schnucks Rewards members.
Rewards members that opt in will notice their receipts will show a count of the total number of “Good For You” items and a percentage of the food items that were just purchased that are “Good For You.” Customers will receive monthly reports to gauge if they’re making progress when it comes to improving the healthiness of the foods filling their pantry and fridge.
“As a neighborhood grocery store looking to build happier, healthier communities, Schnucks wants to help our customers take a step forward on their health journey,” said Allison Primo, Schnucks health and wellness strategy manager. “With the help of nutrition experts at Spoon Guru, we evaluated all food sold at Schnucks stores to determine what is actually good for you. The ‘Good For You’ list simplifies making healthy choices to help Schnucks shoppers eat, feel and live healthier.”
“We are delighted to partner with Schnucks to help promote healthier choices for its customers,” said Markus Stripf, co-founder of Spoon Guru. “Using our in-house nutrition expertise and by applying our trademark scientific rigor, ‘Good For You’ will help dispel the common misconception that eating well is difficult and expensive.”
Five participants who opt in before Feb. 28 will win $1,000 in Schnucks Rewards points. Everyone who joins the program will receive special savings offers, recipes and wellness tips to keep them motivated on their health and wellness journey.
Schnuck Markets Inc. is a third and fourth generation, family-owned grocery retailer. The company annually donates more than $12 million in food to pantries that help those in need.
For more information and to opt in, download the Schnucks Rewards app or visit schnucks.com/goodforyou.
London-based Spoon Guru is a global AI nutrition technology start-up combining AI and machine learning with in-house nutritional expertise to enable food retailers to understand consumer shopping behavior and analyze developing trends. This allows them to make data-driven decisions, accurately catering to customers’ dietary, health and lifestyle needs. For more information, visit spoon.guru.
