Last updated on June 14th, 2024
The Pasadena Tournament of Roses will welcome Reese’s University to participate in the 133rd Rose Parade. The university’s team may not be taking the field, but The Fighting Cuppies will be participating in this year’s Rose Parade festivities alongside the Ohio State University and the University of Utah’s football teams.
You can watch Reese’s University’s admissions video here.
“With this unprecedented decision, we’re thrilled to offer an invitation to Reese’s University to take part in Rose Parade events,” said David Eads, executive director/CEO of the Pasadena Tournament of Roses. “The Fighting Cuppies will be taking to the streets of Pasadena, beaming with collegiate and peanut butter pride for all Reese’s and Rose Parade fans near and far.”
While the Fighting Cuppies won’t be competing for the Rose Bowl trophy, the team and its mascot, Cuppy, are getting ready to steal the show at the Rose Parade by preparing a float as iconic as the storied institution itself. The Reese’s University float will be 55 feet long, complete with a larger-than-life 23-foot tall Cuppy replica.
The float, titled Chocolate, Peanut Butter, Success, will be covered with more than 25,000 flowers and is certain to bring the orange to Orange Grove Boulevard.
Fans can find a commemorative, one-of-a-kind Reese’s University x Rose Parade Peanut Butter Rose on display in the Tournament House lobby during the week leading up to the parade and game. The Reese’s University Rose is a special edition Reese’s Peanut Butter Cup that has been customized to recognize RU’s first-ever appearance in the Rose Parade.
Want to become a Fighting Cuppy yourself? Visit www.ReesesUniversity.com to enroll and join RU in its mission to become the largest online college community in the nation.
Reese’s’ lawyers want you to know that Reese’s University is not a real university.
The Tournament of Roses is a volunteer organization that hosts America’s New Year Celebration with the Rose Parade presented by Honda, the Rose Bowl Game and a variety of accompanying events. The association’s 935 volunteer members supply more than 80,000 hours of human power, which will drive the success of the 133rd Rose Parade, themed “Dream. Believe. Achieve.,” on Jan. 1, followed by the 108th Rose Bowl Game. For more information, visit www.tournamentofroses.com.