Last updated on December 12th, 2024
Food Lion Feeds, headquartered in Salisbury, North Carolina, has donated the equivalent of 1.6 million meals to assist families and individuals still impacted by the COVID-19 pandemic. The significant donation through the retailer’s Faces of Hope campaign, the initiative to continue its efforts to support neighbors fighting food insecurity as a result of the pandemic, is intended to help local food bank partners keep up with unprecedented demand after the holiday giving time period has passed.
This widespread effort will impact local communities across Food Lion’s footprint. Food Lion is committed to supporting local feeding partners, and this donation will be dispersed during various food bank distribution events in the form of Food Lion gift cards, enabling neighbors to receive the items they need to nourish their families.
“Despite an increase in donations around the holidays, many of our local hunger-relief agencies are continuing to see a strain on their resources,” said Jennifer Blanchard, director of community relations for Food Lion. “By donating these Food Lion gift cards, we hope to ease the burden our partners are facing while also nourishing our neighbors in the towns and cities we serve.”
The $160,000 gift card donation will support the following food banks:
- America’s Second Harvest of Coastal Georgia – $5,000;
- Feeding Southwest Virginia – $20,000;
- Food Bank of Central & Eastern North Carolina – $15,000;
- Food Bank of Delaware – $5,500;
- Food Bank of Southeast Virginia and the Eastern Shore – $15,000;
- Food Bank of the Albemarle – $10,000;
- Harvest Hope Food Bank – $16,000;
- Inter-Faith Food Shuttle – $10,000;
- Lowcountry Food Bank – $20,000;
- Maryland Food Bank – $6,000;
- Second Harvest Food Bank of Metrolina – $12,500;
- Second Harvest Food Bank of Northwest North Carolina – $12,500; and
- Second Harvest of South Georgia – $2,000.
Additionally, Food Lion Feeds donated $10,500 to Operation Homefront, its partner in fighting food-insecurity among our nation’s servicemembers and their families.
The latest donations continue Food Lion’s efforts to care for the towns and cities it serves.
Recently, Food Lion Feeds donated $100,000 to support a joint effort between Livingstone College and the A.M.E. Zion Church to fight food insecurity in North Carolina through the college’s “Hurt & Hunger Initiative.” The effort is providing food and meals to vulnerable families, children, seniors and the homeless who are disproportionately affected by the COVID-19 pandemic.
Last fall, Food Lion announced its Faces of Hope campaign and donated 9.5 million meals across its 10-state service area. Earlier in the year, Food Lion donated more than $3.6 million to community partners to provide COVID-19 relief, including $3.1M to food bank and medical research partners, and $500,000 in a partnership to support schools feeding children in need during the summer.
Through Food Lion Feeds, the retailer’s hunger-relief platform, Food Lion has donated more than 500 million meals to individuals and families since 2014 through a combination of product, financial and equipment donations; disaster relief and recovery efforts; volunteer hours by associates; in-store retail campaigns; the company’s food rescue program. Food Lion has committed to donate 1 billion more meals by 2025.
A great example of supermarket retailers stepping up to do the right thing!
Joel Albrizio