In an effort to drive even more efficiencies throughout its stores, Midwest retailer Meijer plans to utilize the Hyer platform/app across its 246-store footprint and its Serv-U-Success operation, to connect gig workers with identified tasks on demand.
The Hyer app will allow Meijer to support its workforce needs in real-time, ensuring it can meet consumer demand. Led by a team of retail and consumer product goods experts, the Hyer platform provides organizations and individuals with a unified, easy way to locate, engage and manage independent work.
“Hyer is the first integrated, scalable ecosystem for labor on demand in the gig economy,” said Dave Dempsey, CEO of Hyer. “While there are several labor on-demand apps in today’s marketplace, Hyer’s robust app enables Meijer to manage multiple tasks in a single mobile application.”
A recent report released by Kelly Services shows that close to one-third of the global workforce is forgoing traditional employment for the flexibility and freedom offered by the gig economy. However, the gig economy only works when individuals and businesses can connect quickly and easily.
“Customer experience is always top of mind at Meijer, because as Fred Meijer once said, ‘our customers don’t need us, we need them,'” said Mike Graham, SVP of supply chain and manufacturing at Meijer. “There are many responsibilities at the store level that can be fulfilled quickly and easily by individuals looking for flexible work arrangements. Hyer allows us to secure labor on demand through a large, independent workforce that is ready and qualified.”
Since it began working with Hyer, Meijer has been able to better manage the volatility of demand—having the right number of resources that match their needs.
“Across the system, the user experience is fast and simplifies the overall resource management at store level, saving us time and increasing efficiency, while simultaneously improving the customer experience,” said Todd Weer, SVP of stores at Meijer. “We’re excited to fully put this app to work for us.”
Meijer, based in Grand Rapids, Michigan, operates more than 245 supercenters and grocery stores throughout Michigan, Ohio, Indiana, Illinois, Kentucky and Wisconsin.
