San Diego-based Youngevity International (YGYI) announced in May that its Josie’s Java House Brand coffee, made by its CLR Roasters manufacturing division, now is available in 570 stores owned by Jacksonville, Florida-based Southeastern Grocers (SEG): 400 Winn-Dixie stores, 96 Bi-Lo stores, 25 Fresco y Mas stores and 50 Harvey stores in Florida, Georgia, Alabama, Louisiana, Mississippi, North Carolina and South Carolina.
Josie’s Java House offers variety of flavor profiles available in single-serve format that is compatible with Keurig brewers and other popular single-serve brewing machines.
“We are very excited to see our Josie’s Java House Brand adding to our successful partnership with Southeastern Grocers. Our multi-brand strategy continues to develop a stronger footprint at retail,” said Ernesto Aguila, president and founder of CLR Roasters. “We are quite enthusiastic to see growth taking place with our single-serve Josie’s Java House Brand as this is a major focus for our company this year.”
Youngevity’s espresso brands Café La Rica and Café Cachita also are available.
Dave Briskie, president and CFO of YGYI, added, “Our Coffee Division is off to a fast start this year. We are seeing strong growth within our green coffee distribution as well as growth within our roasted coffee division, including our company-owned brands. We look forward to seeing Josie’s Java House becoming available in all Southeastern Grocers locations with a planned on-shelf date of Q4 of this year.”
